T-Shirt Marketing: Go To Hell(boy)

This weekend at Costco I noticed a pair of geeky-looking chaps walking in while I was walking out. Their geeky looking T-Shirts had a certain red comic book character on them, but it was the back that interested me: a website hawking an upcoming Animated Series - gotohellboy.com. A quick look through the site confirms that it's not an animated series per se, but it's going to be a series of animated film releases not unlike the Ultimate Avengers films Marvel put out this year. Feature-length, direct-to-DVD, and featuring the voice talent from the Hellboy motion picture including Ron Perlman and Selma Blair.

Some quick Google-fu yielded the production diary of the movie's producers, which hints at a pre-release or sneak preview at the upcoming HP Lovecraft Film Festival in Portland. The festival is also showing some good horror fare, including Dead Birds, a great little creepfest that's worth paying to see.

Wonder how my work schedule looks that weekend.